ettore sottsass, who currently has an exhibit at LACMA, has contributed two watches, which feature a hidden, recessed adjustment knob.

also an extremely prolific designer, sottsass is a world-renowned figure in the fields of design, photography, and architecture. some of his designs were breakthroughs in their fields, such as the first Italian calculator - the elea 9003. he is probably best known for his work as part of the memphis design collaborative in the 80s, considered to be a cornerstone for that entire era in the field of design.

andrea branzi contributes three watches, each with a slightly different style.

in addition to being a prolific designer since 1967, andrea branzi is a noted author, architect, professor, and a pioneer in the field of urban city planning. yet he continues to be a vital contributor to the field of modern design. branzi was also one of the founders of the first international post-graduate school of modern design, the domus academy.

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